My Philosophy
What use is having the best products, services or customer experience if no one can find your business?
By giving every element of your business’ web presence an in-depth audit to identify its strengths and weaknesses, I can create an individual, result driven strategy to put your business at the forefront of your customer’s minds.
I analyse your competitors and identify the target markets most receptive to your particular field in order to find the methods of marketing best suited your particular needs.
In short, I look for the people who would benefit most, or are actively looking for your kind of services or products, and then put your business in front of them.
By looking at where your customers spend most of their time online, I can tailor make a digital marketing campaign which consists of any combination of
- Search Marketing (PPC, Retargeting)
- Social Media Marketing and Management
- Email Marketing
- SEO
- Content Marketing
- Influencer Outreach
- Conversion Rate Optimisation
I collect and review visitor behaviour and feedback so that I can further personalise user experience and give customers what they want, which in turn serves to boost lead conversion and return on investment.
It’s all about being useful
By writing content in a language which engages your audience, a business is able to help their customers find what they are looking for and at the same time build a lasting and meaningful connection.
The truth of the matter is that if you do not offer something of value to your customers they will look elsewhere. Information is everywhere these days and people expect it for free.
Think about it, which websites do you enjoy visiting the most and why? Chances are it’s because they offer something of value to you, whether it’s news, information, entertainment or engagement.
The days of cold calling and intrusive marketing campaigns are coming to an end. So why not consider using Jan Manns Digital Marketing as your guide to inbound digital marketing?